CTP

AGENCY PARTNERSHIP

 
 

SINCE JANUARY OF 2020, NOR’EASTER HAS SERVED AS A DIGITAL PRODUCTION AND STRATEGY RESOURCE FOR THE DIGITAL TEAM AT CTP.

Located in Boston’s North End, CTP is one of the city's top creative communications agencies, leading the charge on campaigns for the Red Sox, Dunkin', and more of Massachusetts' most iconic brands.


As an extension of their digital team, Nor’easter oversees website and app production from conception to launch. Each client is unique, so we work in tandem with CTP’s Account Managers, Producers, and Analytics Experts to create a foundation for success through discovery and research at the outset of each project. This phase is crucial for any digital endeavor, as it allows us to flesh out any and all functionality requirements, integrations, or red flags before a single screen has been wireframed. 

Once goals and requirements are established, Nor’easter assists with the drafting of scopes and the organization of internal and external resources to get things moving. This phase in particular allows us to draw upon our years of production experience to ensure expectations are set for all parties up front and - more importantly - managed throughout production. Since our partnership began, we’ve seen the incredibly talented digital and creative teams bring captivating websites to life through unique design and UX strategy, and it has been a pleasure being a part of such a passionate crew. In addition to working with CTP’s internal teams, Nor’easter has been lucky enough to work directly with clients too. Building relationships with those client teams has been a cornerstone of our continued success.

CTP has some incredible projects in the works, and we’re thrilled to be along for the ride. Be sure to follow their page to keep up to date with their projects and learn more about their services! If you or someone you know is looking for digital production assistance, let’s have a conversation to see how Nor’easter can help.